Petroleum industry pro, Laurence Cohen, in a recent article about “Pricing Innovation” in the fuel industry, featured PowerFuel™, Desert Fuels’ first-of-its-kind iPhone app. Laurence contrasts Desert Fuels as “…a clear leader in innovation…,” setting the industry’s technology pace with breakthroughs like PowerFuel, a smartphone app that is redefining how wholesale fuel is bought and sold. Check out the article …
The Best Way to Track & Predict Fuel Prices If you buy wholesale fuel, and you’re not tracking fuel prices, you’re buying blind. That’s right. If you simply order fuel only when your tanks are thirsty, and pay the then-available price, it’s a good bet you’re missing a few fundamental fuel facts, already within your …
“I didn’t understand a word you just said.” That’s something we never want to hear. Desert Fuels operates in an industry known for obfuscation. Or, as the rest of the world would put it, “notorious for needlessly using strange, little-known words (“obfuscation?!?”) to keep folks in the dark about what their industry is all about.” And remaining …
We are not in this for the money. Shocking, right? We are in this to change the known world of wholesale fuel. If that doesn’t thrill you, it may be because you might not be familiar with the “other” options out there, or how they in the industry really operate. Who “They” are. The fuel marketing industry is notorious for …
Yes, we know. The term “Customer Service” is over used. So much so that it has lost almost all of its meaning. Give us a few minutes to waken up that glimmer of hope that you still have in customer service. As it is still alive and well! It lives in the Desert Fuels …
PowerFuel, the pioneering new iPhone App for people who buy wholesale fuel, has been featured on CSPnet.com. CSP is the industry standard when it comes to the convenience store and retail gas industry. Featured in the “technology” section, CSP highlights how PowerFuel changes the way wholesale fuel is bought. Give the article featuring PowerFuel a read. To …
We’ve been ground-breaking from our beginning. We see the wholesale fuel industry as downright archaic. It’s our goal to change that. We do this not to gloat: “Look! See how we’ve changed the wholesale fuel industry!” Rather, we do it for the people we serve—our customers, suppliers, carriers, and many business partners. We make the old and broken new, …
A Fixed-Forward Contract May Be Just What You’re Looking For Sometimes we get so used to something, we take for granted it’ll always be that way. Like roller coaster fuel prices: “Always erratic, uncontrollable, and very temperamental”—triggered by the least little thing, or nothing at all. We’d like to introduce you to the “New Normal” when …
Coming in June 2013. Fuel Pricing: New Design & Human-Friendly Layout. Layout: Best Price. Period. Easy-to-read. No rows & rows of numbers to de-code. Just one, crystal-clear, always competitive, and frequently stellar price for each product. Layout: Best Price Plus+ • Customized level of detail. • See more info—like freight or taxes. Just what you …